As a site/blog owner, after making research and getting low competition highly searched keywords, the next thing you do is look for how to rank them.
Surely, keywords with low competition are easy to rank for, but to make this happen, there are things you need to do.
While these keywords have low competition, you should know you still have some competitors.
These keywords have competition, but it is just that they are low.
Getting these highly searched keywords with low competition is but a part of the whole picture.
To rank for these keywords completes it all.
Now, many users think ranking for such a keyword is just by using them in their sites/posts.
Using these keywords will surely help, but would not guarantee you a good ranking position in the search results.
To rank with keywords that are highly searched but have low competition, you have to carefully read through, and follow the tips given in this article.
In this article, I assume you have gotten these low competition highly searched keywords, used them in your site, and want to learn how to rank them now.
To rank for any keyword, you must know that there are certain things the search engines look out for.
Even if you use these low competition keywords, you would hardly rank for them, if you do not meet the search engine standards.
To make sure you are doing the right thing, you have to continue reading.
The whole situation is more like a school exam, where your overall result and grading, is based on your performance in each subject.
In this case, these subjects are the things the search engines inspect before ranking you.
These are things they access you with, in order to grade you for ranking.
If you want to pass this exam and rank your keywords (low competition highly searched), then follow the tips given below;
Build authority in you niche
In order for you to rank higher, you have to build a good authority in your niche.
To be an authority in your niche, you have to let people know you have what it takes, and make them trust you.
When you always give users solution to problems in your niche, and you are always there for them, you are already building an authority subconsciously.
Here are some tips to build or improve your authority in your niche.
- Make yourself known: To be an authority in your niche, you have to be everywhere or at least, almost everywhere your niche is being talked about online.
This would give you opportunities to showcase your expertise, and let people recognize you as an expert in your field.
- Give Solutions to problems in your niche on public forums:
You can join any popular forum or group online, that is dedicated to your niche. This helps you to find those who need help.
When you see these kind of people, give them the best help you can.
Trust me, as you do this, you are already gaining yourself more audience and trust.
People would look upto you in these forums, groups and platforms, they would visit your blog/site to learn more, and you gradually become an authority in your niche.
- Continuously Improve on yourself: To build an authority in a niche, you have to possess deep knowledge of it.
When you improve on yourself, you know more about your niche, render more quality and useful advice that would likely be shared, and as a result, build authority for yourself, in your niche.
These three tips given above will help you out in the quest to becoming an authority in your niche.
All you have to do is follow them.
Here comes the most important steps to take the moment you published an article on your low competition highly researched keywords.
Get more quality backlinks
- Sure thing, backlink plays a vital role in the ranking of your site or any keyword you want to rank for.
This tells the search engine crawlers that there are useful contents in your site/blog and as a result, you get better ranking.
This would help you rank your keywords easily, especially when they have low competition.
How To Get Quality Backlinks In 2019 & Beyond
To get more backlinks, here are things you need to do.
- Write quality guest posts
- Writing guest posts is a good way to get backlinks to your site as you are required to leave a link to your blog in the article.
Search for successful and well trusted blogs that accept guest posts, and apply.
Make sure the post you submit has “Super Quality” contents, as this will surely get your post published on these sites/blogs.
When your post gets published on these sites/blogs, it showcases your skill to a whole new set of people.
Surely, some of them would want to get more of your posts, and they will follow you by clicking on the link to your site.
When they do this, you get more link juice (backlinks).
- Writing posts on forums and social media: You can surely get backlinks from ways other than writing guest posts.
You can write quality posts in forums, and add links to your website, or write quality posts on social media platforms like facebook.
When people read your posts, like them and click on the links to visit your site/blog, you get more backlinks, and gain more points towards ranking on the search engines.
This is a very good practice, as google and other search engines grade your site with all these in consideration.
You have to take this important if you want to rank high on search engines.
- Make your site responsive: You see this everytime, and that should let you in on how important it is.
I can say this is one of the most important things, when it comes to seo, and you better not joke with it.
This can ruin all the efforts you make in writing quality posts, getting backlinks, and trying to grow your blog/site.
With a site that is not responsive, more and even more visitors would leave your blog almost immediately they enter, and you would get very high bounce rates.
If you don’t know what that is, bounce rate is a term used in web traffic analysis that indicates the volume of visitors to a site, who leave after a short while of visiting, or mostly visit only one page.
With very high bounce rates, search engines rank you poorly and trust me, not matter how quality and keyword packed your posts may be, you’d rank very low or not even be able to rank at all on search engines.
To make sure you are on the right track, always make sure your site is fast, simple, and mobile-friendly.
If your site is not mobile-friendly, you would get high bounce rates, especially from mobile users.
They would find it hard to navigate your site.
This is dangerous as the volume of users who visit the internet from mobiles are higher now (about 75%)…
You can see how high your bounce rates would be if your site is not fully optimized for such a platform.
Making your site simple, fast, and mobile-friendly would lower the bounce rate in your site, especially when you have quality posts.
If you do this, ranking your keywords on search engines would be significantly easier.
- Get social media shares
This might seem less important, but it is not.
Sites with good number of shares rank better on search engines.
This tells the search engines that you have interesting things to offer and at such, you rank better.
Users share contents they find useful so, getting more shares means you have contents that users find useful or interesting, and this sends positive signals to search engine crawlers.
To get more shares, make sure your posts are very useful, and straight to the point.
You also have to make sharing stuffs on your site/blog easier.
Sites with easy share buttons get more shares so, try to add social share icons below each of your posts, so as to maximize the share rates of your contents.
- Move with the trend
To rank better on search engines, you have to always update your contents to blend with the latest trends.
This tells the search engine bots that your site is very active, and at such, you get more ranking.
Always make more researches on topics you’ve already written about, so as to get more information to add to your posts/contents.
This translates to better indexing by the search engines as it is known that sites/blogs that are updated regularly, get way more views than those that are not.
- Quality contents
So far in this article, you’ve seen me write about quality contents.
This is what makes you stand out on the long run.
Writing quality posts will get you more traffic and more traffic influences your rankings.
A site with much traffic would be regarded as a site where users get useful information from by search engine crawlers.
This boosts your chances of ranking your low competition highly searches keywords fast.
Like I said earlier, traffic also influences your site/blog ranking.
By promoting your contents, you can easily get more traffic, more social media likes, and more backlinks and thus, can rank any keyword you want to rank easily.
Promoting the contents in your site/blog is easy.
You will find below, some ways to promote your site contents and gain more audience, likes, and authority for ranking.
- Social Media:
You can promote the contents with the keyword you want to rank for on social media to get more likes, backlinks, and authority, so as to rank better.
Just make sure your content is useful, and you would be surprised at how far it’l go on the social media plaftorms.
This would increase the share rates of your contents, increase the social media likes, and would help you rank high as the search engines put all these in consideration, while ranking sites.
Doing this, you can easily rank your low competition highly searched keywords.
You just have to take the right approach, and make good use of social media platforms like facebook, whatsapp, Instagram, twitter, and the others.
You can tell your buddies about your quest, and have them help you in the promotion.
We all have different kind of friends.
While some may not buy the idea, some surely will.
This is a good way to promote your contents.
You must have seen this earlier in this post. Now, by being a member of top forums, you get the chance to showcase yourself to the millions of users on these plaftorms.
This is a chance for your to tell them about your site or blog. Post some of your articles, and help those who are confused or have a certain problem in your niche out.
By doing this, you promote yourself, get more backlinks and traffic to your site.
Like I said before, these are things the search engines look out for when accessing you for ranking.
This will surely help you out while trying to rank your keywords high up in the search engines.
To rank your low competition highly searched keywords, you have to follow all the tips given above.
If you follow them, you would be amazed at how fast you would rank.
If you have any other tips I didn’t mention in this article, please use the comment box to post it.